BUBFS Apparel Fall 2020

Binghamton University Business Fashion Society Merch Fall 2020

Link to Custom Ink Fundraiser

As VP of Graphic Design of the Binghamton University Business Fashion Society, I was in charge of designing apparel for a club fundraiser. The Business Fashion Society, a new club, was created in Spring of 2020 to cater to Binghamton students who had an interest in the fashion world. The club became recognized officially by Binghamton University's SA (Student Association) in the Fall of 2020. We decided to come up with our first apparel fundraiser at the end of the Fall 2020 semester. I start by creating multiple concepts which played with various shapes, lines, and typography. The general E-Board wanted the design to be on a plain black hoodie, so I created a hoodie mockup of all my designs for visualization. The final design was voted on and chosen by the general E-Board. I created a flyer to market the fundraiser across Instagram and Facebook platforms. The apparel fundraiser was created on Custom Ink, where members and their friends & family were able to purchase the hoodie.