BUBFS Fashion Week Branding

BUBFS Fashion Week Branding: mask, poster, stickers

Binghamton University's Business Fashion Society held their own fashion week from April 18th to 22nd of 2021. The event held two micro fashion shows, a virtual game night, outdoor yoga session partnered with Confluence running, and guest speaker sessions. As VP of Graphic Design, I created the branding for the event. I came up with a logo concept inspired by past New York Fashion Week branding. The logo was mocked up on black masks and later created to be purchased for fundraising. I created a poster to market the event, including the logo and QR code linked to sign up for events. The poster was printed and placed all around Binghamton University's campus.